What Is Basecamp and How Does It Work?

The business world has changed dramatically over the 21st century, and now, it’s far from uncommon to see teams spread out across several locations. Additionally, companies usually have several projects on the go—which makes tracking everything difficult.

Software companies have developed innovative solutions to help out with this and keep teams running smoothly. The most popular version is Basecamp, which has millions of users around the world.

But what exactly is Basecamp, and why is it so popular? What are the pros and cons of using this platform, and who’s it best suited for? We’ll answer all of these questions below.

What Is Basecamp?

Basecamp is a project management solution and team collaboration tool. As of 2021, more than three million accounts had signed up to use the software.

Basecamp was founded in 1999 and is headquartered in Chicago, Illinois. The company started as 37signals, but rebranded in 2014; Basecamp was its most popular product at that time.

With the Basecamp software, you can collaborate throughout your business. You can set up boards for different teams and projects while gaining a complete overview of the company’s happening.

Some of the coolest features you can use include:

  • Jumping to teams and projects using the search bar
  • Starting private chats when necessary
  • Creating a schedule to manage your projects, along with viewing overdue to-do tasks
  • Automatic check-ins

What Are the Pros of Using Basecamp?

Okay, so you’ve now got a better idea of what Basecamp is and some of the reasons you’d use it. Before deciding whether you want to buy the product or not, it helps to look at the benefits and drawbacks of using it.

Let’s start with the positives; you’ll find three of the top reasons to use Basecamp below.

Easy to Collaborate

The primary reason Basecamp became so popular is because it’s easy for teams to use. The software offers a complete overview of the business’s ongoing operations and makes it simple for each team to manage their projects within a unified interface.

When using Basecamp, you can also ensure that you stay in the loop. You’ll receive notifications when someone comments on your tasks by default, and will also see these in the “Hey!” tab.

Related: How monday.com Can Supercharge Your Team Collaboration

App Integrations

When using a project management solution, one of the most essential features to look out for is whether you can integrate apps—and if so, which ones you can and cannot. With Basecamp, you can use the solution with several popular apps in the industry.

Apps you can integrate with Basecamp include:

  • Slack
  • Mailchimp
  • Salesforce

You might also consider using other popular tools with Basecamp, including Google Workspace, HubSpot, and Microsoft Outlook.

Related: Google Workspace vs. Microsoft 365: Which Is Better for Productivity?

A Transparent Pricing Structure

Basecamp offers a subscription-based service with transparent pricing.

Many software-as-a-service (SaaS) platforms use plans where you usually need to pay a fee for each user. However, this is not the case with Basecamp. Instead, you pay a flat fee of $99 per month for the Business plan; you can get a slight discount if you pay annually, costing $999 per year.

If you sign up for Basecamp on an annual plan, you can get an extra 500 megabytes of storage for free. Moreover, if you don’t like the platform, you’ve got a one-year money-back guarantee.

Basecamp also charges extra for specific app integrations, but makes you aware of these on its website.

If you don’t want to buy Basecamp Premium, you can also use the personal version for free. With this, you can add up to 20 users and manage three projects at the same time. Moreover, you get 1GB of storage space.

What Are the Cons of Using Basecamp?

Having read the above sections, you’ll now have a better idea of what Basecamp can offer you. But before you get ready to create an account, it’s worth looking at the potential drawbacks.

We’ve listed two cons that you should keep in mind below.

You Might Find That Projects Get a Little Messy

Basecamp is a great place to keep all of your team’s projects in one place. But while it might work for smaller businesses without problems, larger enterprises might start to lose track of everything.

When using Basecamp, you’ll find that you’ll see all the latest activity going on in the app. While this is often great, it can get a little frustrating and overwhelming. Fortunately, you can fix this by going to Activity and turning off the emailing a daily summary button.

Related: The Ultimate Guide to Overcoming and Recovering From Burnout

Basecamp Is Missing Some Useful Features

We talked a little about Basecamp’s most useful features earlier in this article. And while those are handy, the app misses a couple of others that could add another dimension to your project management.

As an example, you might want to use Gantt charts to get a clearer overview of your team’s projects. This, however, isn’t possible with the Basecamp software. If you were looking for features like this, you might want to consider something like ClickUp.

Who Should Use Basecamp?

Basecamp is an excellent project management tool for businesses, whether they have just a few teams or larger corporations. Users looking for a solution that will provide an overview of projects, lay them out easily, and create simple to-do lists should consider subscribing to the service.

In terms of location, Basecamp is helpful for both teams working remotely and those within the office.

For students, Basecamp's personal plan might be useful for managing your projects. However, if you’re thinking about using it to collaborate with others on something more significant, you might find it a bit expensive.

Increase Your Team’s Productivity With Basecamp

With so many project management tools on the market these days, knowing which one to pick for your team can prove tricky. Basecamp is one of several excellent choices and makes it easy for companies to collaborate on projects.

Creating to-do lists and scheduling deadlines is straightforward, and so is checking the progress of everything within your business.

While Basecamp might lack a couple of useful, complex tools, it more than does the job if you’re looking to enhance your internal communication.

Author: Danny Maiorca

Source: Danny Maiorca.” What Is Basecamp and How Does It Work?”. Retrieved From https://www.makeuseof.com/what-is-basecamp-how-it-work/

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